Bored Cow

Original Launch

Creative Director: Luke Kingma, Illustration/Design: Johnny Caltagirone, Photographer: Isa Zapata

Bored Cow is an Animal-Free Dairy milk with the goal to build a better world. Over the course of 2023 I had the pleasure of helping them expand on their fun nostalgic brand through illustration and digital design. They started with 3 iconic flavors- Vanilla, Chocolate, and Strawberry. 

With the launch of Bored Cow Original you now can replace all the uses of traditional milk in your everyday life. To highlight its versatility we set out to educate consumers of all of the fun planet-friendly recipes that are now possible with Bored Cow.